At GENEFIT, our mission is to change the game.
For too long, athletes and coaches have relied on guesswork, quick fixes, and “better mousetraps” to chase results. But true performance doesn’t start at the finish line — it starts at the source: your genes.
We believe you cannot talk about the basics of health or performance without first understanding the genetic blueprint that drives them. Every body is unique. Every gene tells a story. And every training plan, recovery strategy, or nutrition protocol should begin with this foundation.
By harnessing the science of nutrigenomics and epigenetics, GENEFIT transforms raw DNA into clear, actionable insights that guide smarter training, faster recovery, and better health. Our mission is not only to help athletes reach their peak, but to keep them there — extending careers, preventing injuries, and building resilience in both body and mind.
We exist to redefine what’s possible in sport and human performance. No more educated guesses. No more wasted time, energy, or money. Just precision, personalization, and the confidence that comes from knowing you’re training in alignment with who you are at the most fundamental level.
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Daniel Guzman
Head of Performance
Daniel Guzman is GENEFIT Sport’s expert in human performance. Guided by his commitment to “do no harm,” he helps athletes become the healthiest versions of themselves through strategies rooted in their genetic makeup. Living a lifestyle of health, wellness, and faith, Daniel embodies the principles he teaches and thrives at the intersection of technology and sport — where science meets human potential.
Ryan Caugherty
Director of Sports Partnerships
Ryan Caugherty brings over 15 years of sales expertise and nearly a decade as a professional soccer player. His unique blend of business development and athletic experience allows him to connect directly with athletes, understanding the challenges of training without clear guidance. At GENEFIT Sport, Ryan is driven to ensure the next generation of athletes take a genes-first approach — eliminating guesswork and unlocking their full potential.